The IFA or Internationale Funkausstellung Berlin (International radio exhibition Berlin) is one of the oldest industrial exhibitions in Germany. Between 1924 and 1939 it was an annual event, but as from 1950 it was planned on a two yearly basis until 2005. Ever since then it has ended up being an annual event again, held in September. Today it is one of whole world’s leading trade shows for consumer electronics and home devices.
It provides the chance to exhibitors to show their newest products and developments to the general public. As a consequence of daily reporting in mostly all the German media, the radio exhibition achieves a big spreading of the info and advertising messages and has also ended up being international. In the period of its history, a large number of world technologies were initially seen at this exposition.
IFA Berlin is a must go to show for the experts and technicians who wish to see the new inventions made in digital sector that incorporates home appliances, media and communication devices and others. The equipments presented in the show are designed by implementing the innovative and latest technologies to ensure that the guests get the best range of lighting products in this platform. The show has the tendency to bring the leading and established providers who are experienced in developing and presenting these types of electrical equipments. The exposition with its labor and effort has accomplished to become the highly important international field where a new scope and ray of hope is produced to the pointed out sector. IFA 2014 show is the perfect place where the exhibitors are facilitated with new business transactions and even get a possibility to improve their business connections.
Exhibitor Profile looks like this
IFA Berlin will show the gadgets of the leading companies who will bring in innovative range of products. The gadget list will consist of: TVs, Blu Ray Entertainment, Video recorders, Home Cinema, Home Servers and Recorders, HiFi Audio System, Loudspeakers, High Performance Audio System, Small electric domestic appliances, Build in kitchen units, Large household appliances, Electric domestic heating systems, MP3 players, Computing equipments, Photo Imaging, Gaming device, E Library, TV Stations, Radio, Public Music and Video Systems, Memory Solutions equipments, Professional Media Equipments, Cables, Mobiles, Navigation, IP and Net Solutions, Telecommunication systems, Aerials, Technologies and components.
IFA 2014: 90 years of innovations – a major boost for international retailers’ end-of-season business
In the past innumerable product debuts have played a major role in the history of IFA. Every year this unique blend of innovation, stars, entertainment and new products attracts retailers, industry, the media and the public.
Demand by exhibitors is consistently high, even at the 90th IFA. At IFA 2014, with the CityCube Berlin now available along with extra space, the organisers are able to satisfy the huge exhibitor demand. At 149.500 m², the overall display area at the world’s leading trade show for consumer electronics and home appliances has grown by two per cent. It means that IFA is booked up for the fifth year in succession. Besides the halls, additional areas on the outdoor display site as well as temporary halls are being used to accommodate the 1.538 exhibitors (+3%). Both regular exhibitors and newcomers have contributed to this growth in floor space.
At the last event orders were placed totalling over four billion euros, making IFA the leading event for the industry and retailers in the run-up to Christmas, the most important trading period for stockists.
IFA – where products debut on the world stage
As Dr. Christian Göke, Chief Executive Officer of Messe Berlin says: “Over the many decades the major international brands have displayed their latest products at IFA. 90 years of IFA means 90 years of innovations. By bringing everyone together, the industries, retailers, consumers and the media, IFA is the most effective communication platform worldwide. “
Jens Heithecker, director of IFA: “The future begins at IFA and that has been the case since 1924. Products making their world debut, the presence of international executives, visionary conference topics and all kinds of entertainment at IFA – that is the blend that for 90 years has continued to fascinate the industry, retailers, the media and the public.“
Take your tech passport and travel to Berlin for the most impressive IFA consumer-electronics trade show.
This year some of the most popular brands in the tech area will launch their ultimate gadgets. Sony rolls out new smartphones, cameras, and more; IFA 2014’s most significant Android statements are expected to appear from Samsung, with a Galaxy Note 4 handset, gossiped for the event, together with a possible Gear VR headset; Such as Samsung and Sony, Asus will as well be throwing a press event on September 3. Asus has progressively been launching many teases for its first Android Wear smartwatch, the Zenwatch; LG has already announced most of its IFA lauching gadgets naming L Fino and L Bello, Sonos-like home audio system, Android Wear smartwatch G Watch R and G Pad 8.3.
At the end of the Confference, we will be back with new info about this year’s best launches and best products.
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